Glossary

AI Crawler

An AI crawler is a bot like GPTBot or ClaudeBot that collects web content for AI training or live answer retrieval. Blocking them removes a brand from AI answers.

An AI crawler is a bot that collects web content for AI systems, either to train models or to retrieve pages for live answers. Well-known examples include GPTBot and OAI-SearchBot (OpenAI), ClaudeBot (Anthropic), PerplexityBot, and Google-Extended.

How it works

AI crawlers request pages like any other bot and respect (in most cases) the directives in robots.txt. Sites choose per-crawler whether to allow training access, live retrieval access, or both. Because most AI crawlers do not execute JavaScript, sites that serve full HTML on first response get indexed; single-page apps that render client-side often present an empty shell.

Why it matters

Crawler access is the first gate of AI visibility. A site that blocks AI crawlers in robots.txt, or serves them empty JavaScript shells, cannot be cited no matter how good its content is. Auditing crawler access is step one of any GEO engagement. Learn more about our AI SEO agency.

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