Privacy policy
How marketFX digital collects
Note for marketFX: This is a starting template for a website privacy policy, written in plain professional English with provisions for California (CCPA/CPRA) and Canadian (PIPEDA / BC PIPA) jurisdictions to reflect your dual US/Canada operating footprint. Have counsel review before publishing, particularly because privacy law changes frequently and your enterprise clients (Sky Zone, Holley, YVR) may have data-handling expectations that should be reflected here.
This Privacy Policy describes how marketFX digital ("marketFX," "we," "us," or "our") collects, uses, and shares information when you visit marketfxdigital.com (the "Site") or interact with us through the Site. By using the Site, you agree to the practices described in this policy.
1. Information We Collect
We collect the following categories of information:
Information you provide directly
When you submit a contact form, request information, or otherwise communicate with us through the Site, you may provide your name, email address, phone number, company name, role, and any details included in your message.
Information collected automatically
When you visit the Site, we and our analytics providers automatically collect certain information about your visit, including:
- IP address
- Browser type and version
- Operating system and device type
- Pages viewed and time spent on each page
- Referring website
- Date and time of access
- General geographic location derived from IP address
Cookies and similar technologies
See Section 3 for details.
We do not knowingly collect sensitive personal information — such as government-issued IDs, financial account numbers, or health information — through the Site. Please do not submit sensitive information through any form on the Site.
2. How We Use Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide information about our services
- To follow up on contact form submissions and qualified lead conversations
- To improve the Site's content, functionality, and user experience
- To analyze how visitors find and use the Site so we can improve our marketing
- To detect, prevent, and respond to security incidents or unlawful activity
- To comply with legal obligations and enforce our Terms of Service
- For internal recordkeeping and administration
Data retention
We retain personal information only for as long as needed for the purposes described above, to comply with legal obligations, or to resolve disputes. Contact form submissions and related correspondence are typically retained for up to three years unless a longer retention period is required.
We do not use information collected through the Site for automated decision-making that produces legal or similarly significant effects.
3. Cookies and Tracking
The Site uses cookies and similar technologies to operate properly and to help us understand how visitors use the Site.
Strictly necessary cookies are required for the Site to function (e.g. session management, security, basic navigation). These cannot be disabled.
Analytics cookies help us understand visitor behavior. We use Google Analytics 4 to collect aggregate, anonymized data about Site usage, including pages viewed, traffic sources, and engagement patterns. Google Analytics may set cookies in your browser. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.
Marketing and advertising cookies may be set by us or our advertising partners (such as Meta and LinkedIn) to measure advertising effectiveness and to show you relevant content on other websites. You can manage these through your browser settings or your device's "Do Not Track" preferences, where supported.
When you first visit the Site, you may be presented with a cookie consent notice that lets you accept or decline non-essential cookies. You can change your cookie preferences at any time through that notice.
4. Information Sharing
We do not sell your personal information to third parties.
We may share information in the following limited circumstances:
- Service providers. We work with third-party providers that help us operate the Site and our business — for example, web hosting, email delivery, analytics, and CRM platforms. These providers process information only on our behalf and under contractual confidentiality obligations.
- Legal requirements. We may disclose information if required to do so by law, regulation, court order, or valid government request, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
- Business transfers. If marketFX digital is involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction. We will notify affected users by email or prominent Site notice.
- With your consent. We may share information with other parties if you direct us to or otherwise consent to the sharing.
International transfers
Because marketFX digital operates from offices in Scottsdale, Arizona and Vancouver, British Columbia, your information may be transferred to and processed in either country. Where we transfer personal information across borders, we use safeguards required by applicable law.
5. Your Rights
Depending on where you live, you may have specific rights regarding your personal information.
California residents (CCPA/CPRA)
You have the right to:
- Know what categories of personal information we collect, use, and share
- Request access to specific personal information we have about you
- Request deletion of your personal information
- Correct inaccurate personal information
- Opt out of the sale or sharing of personal information (we do not sell personal information)
- Be free from discrimination for exercising your rights
Canadian residents (PIPEDA / BC PIPA)
You have the right to:
- Access the personal information we hold about you
- Correct inaccuracies in your personal information
- Withdraw consent for our use of your information, subject to legal and contractual restrictions
- File a complaint with the Office of the Privacy Commissioner of Canada or your provincial privacy commissioner
All visitors
Regardless of location, you may contact us to request access to, correction of, or deletion of personal information you have provided through the Site. We will respond to verifiable requests within the timeframes required by applicable law.
To exercise any of these rights, contact us using the details in Section 9.
6. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. These include encrypted data transmission (HTTPS), access controls, and limited employee access on a need-to-know basis.
No method of transmission over the internet or electronic storage is fully secure. We cannot guarantee absolute security and recommend that you take care when sharing information through any online channel.
7. Children's Privacy
The Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected personal information from a child under 13, we will delete it. If you believe a child has provided us with personal information, please contact us using the details in Section 9.
8. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. If changes are material, we will provide additional notice (such as a banner on the Site or an email to known contacts). Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.
9. Contact Us
For questions about this Privacy Policy or to exercise your privacy rights, please contact us:
marketFX digital
Scottsdale, AZ · Vancouver, B.C.
Email: info@marketfxdigital.com
Full-Stack Omni-Channel Marketing · Scottsdale, AZ · Vancouver, B.C.
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A unified, full stack marketing team built for revenue accountability. Strategy, paid, SEO, content, social, and CRM operating as one integrated growth engine powered by AI and proactive consumer and platform shifts.
This privacy policy explains how marketFX digital collects, uses, stores, and protects personal information across our website, marketing communications, and client engagements.
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Scottsdale, AZ · Vancouver, BC
info@marketfxdigital.com